The Insurance Appeal Playbook
Understand the Denial
Read the denial letter carefully. What specific reason did they give? That's what you attack.
Gather Supporting Evidence
Medical records, repair estimates, expert opinions - whatever proves your claim is valid.
Know Your Policy
Read your policy language. What's actually covered? What are the exclusions?
Insurance Bad Faith Laws
Insurers must handle claims in good faith. Unreasonable denials or delays can result in bad faith penalties.
California Insurance Claims Laws
Applicable Laws
- California Unfair Claims Settlement Practices Act
- Cal. Ins. Code § 790.03
- Fair Claims Settlement Practices Regulations
Small Claims Limit
$12,500
Response Period
40 days
Consumer Protection Agency
California Department of Insurance
Insurance Appeal FAQ
How long do I have to appeal?
Usually 30-180 days depending on your policy and state. Check your denial letter for the deadline.
What if my internal appeal fails?
Request external review. File a complaint with your state insurance commissioner. Consider legal action.
What is bad faith insurance?
When an insurer unreasonably denies, delays, or underpays a valid claim. Bad faith violations can result in punitive damages.
Can I file a complaint with regulators?
Yes. Your state insurance commissioner accepts complaints and can investigate insurers for improper claim handling.
Should I accept a settlement offer?
Only if it covers your actual losses. Initial offers are often low. Counter with documented evidence of your damages.
What records should I keep?
Everything: claim forms, denial letters, correspondence, photos, receipts, repair estimates, and notes of phone conversations.
When should I get a lawyer?
For significant claims, complex denials, or suspected bad faith. Many insurance attorneys work on contingency for wrongful denials.
About FreeDemandLetter
FreeDemandLetter provides free, AI-powered demand letter generation with location-specific legal citations. Our content is reviewed by subject matter specialists and regularly updated to reflect current laws. We help thousands of people resolve disputes effectively—but we're not lawyers, and this isn't legal advice. For complex situations, consult a licensed attorney in your jurisdiction.
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